Purium Transformation Zoom: Finding the Right Place to Begin Amy Venner and Dave Sandoval kicked off Purium’s new Saturday Transformation Zoom by welcoming both existing members of the Purium community and people learning about the company for the first time. The central message of the call was simple: there is not one single way everyone has to begin. Purium’s goal is to meet people where they are and help them choose a starting point that fits their current lifestyle and level of commitment. Amy introduced Purium’s philosophy of “subtraction by addition.” Rather than centering the conversation on restriction, deprivation, or…