Growing Your Purium Business with Leslie Zann

Welcome to 2025!  Are you ready to jumpstart the New Year? Join Leslie for a special session on how to create your 90-day Action Plan for 1st Q. This is YOUR transformation time!!

Summary:

This training captures a business call led by Leslie Zann, outlining a first-quarter action plan. Leslie Zann emphasizes consistent effort, strategic planning around holidays, and the importance of personal development. She provides specific monthly themes and actionable steps for team members to increase productivity and achieve their goals. The call also includes advice on social media strategies and the significance of consistent events and repetition in communication. Finally, Leslie Zann stresses the value of teamwork and leveraging support from upline leaders.

Study Guide:

1. Why does Leslie emphasize the importance of a 90-day action plan?
   • Leslie highlights the 90-day action plan because it’s a proven time period for building habits and achieving results. It is long enough to create new habits and see tangible outcomes, while not feeling overwhelming.
2. According to Leslie, when should you start thinking about the next month’s business planning?
   • Leslie believes you should not wait until the first day of the new month to plan for it, but begin planning toward the end of the current month to maximize time. She emphasizes closing out the current month strong and then planning a strong start for the next month, thus avoiding wasted time.
3. Why does Leslie stress the importance of consistent events?
   • Leslie emphasizes the importance of consistent events because they create opportunities to expose more people to the Purim business, leading to faster growth. This is beneficial for both the individual as well as for the team members.
4. What is Leslie’s opinion on the idea that February is a “short month?”
   • Leslie dismisses the idea that February’s shorter length should limit your goals, encouraging listeners to push past perceived limitations. She emphasizes that success depends on activity quality and the people you recruit.
5. What does Leslie mean by “rehire yourself every day?”
   • By “rehire yourself every day,” Leslie means to start each day with the intention and focus of a new hire to stay motivated and proactive in your Purim business. It is a way to reset, get clear, and approach each day with fresh enthusiasm.

Terms:

Personal Development: Activities aimed at self-improvement, including mindset, leadership, and skill-building, often achieved through reading, journaling, and reflection.

Mini-Marathon: A condensed, intense period of activity focused on achieving specific business goals, often held over a few days.

Upline: Those in the organization, who offer support, leadership, and mentorship.

FAQ—thought provoking questions:

1. Why is it important to have a clear understanding of your goals?
   • Clarity is essential for progress. Before starting any plan, you should identify what you want to achieve, whether it’s increased income, higher rank, team growth, improved sponsoring, better time management, or more effective event hosting. Acknowledging where you’re already strong and identifying areas where you want to improve creates a clear path for development and action.
2. How should one approach time management for a flexible business?
   • Effective time management isn’t about being rigid but about prioritizing income-producing activities and blocking out time for your business. The challenge isn’t about managing time but managing yourself. The key is to be adaptable while maintaining discipline to stay on track and avoid time-wasting distractions. It’s important to block out time for business activities in your calendar and stick to it.
3. How important are events and what types of events should you consider?
   • Consistent events are essential for business growth. Hosting a variety of events, such as tables, virtual events, launch events, live events, and superfood socials, provides more opportunities to engage with potential customers and team members. New brand partners should consult with their sponsor, and those that are color diamonds and above, should work to coordinate events that their teams can plug into consistently. The more events you host, the more opportunities there are to introduce new people to the business and its products.
4. How should one use social media for business growth?
   • While social media is valuable, it shouldn’t be the only networking method. Your presence should be consistent, engaging, and tell compelling stories. However, it’s important to combine social media with in-person networking and events to expand your reach and build relationships faster. Consider diverse avenues like networking groups, community organizations, and live events.
5. What role does repetition play in communicating with your team?
   • Repetition is a fundamental part of this profession because brand partners evolve in their understanding and perspective over time. What is said the first time may be heard differently a few months later. It is important to be consistent in talking about the incentives, promotions and systems so your team will have a deep understanding of them and put them into practice.
6. What are some key action steps for a successful plan?
   • Key action steps include leading by example, controlling your time through time management, using and teaching incentives to your team, becoming a great storyteller of both product and business stories, delivering a balanced message of both product and business to your audience, holding consistent guest-driven events, prioritizing personal development, and doing a monthly recap to assess what worked and what needs improvement.