C: YOUR STORY

You may have heard this well-known phrase: FACTS TELL, but STORIES SELL.

Facts build interest and credibility. Authentic stories on the other hand, compel people to learn more and take action. 

One of the first activities recommended for new Brand Partners, is to work with your Sponsor or upline leader to craft your three Purium stories: Product, Business and Company.

When a new – or any Brand Partner for that matter – has something authentic to say, they talk to more people with confidence and excitement.

Top Tip: As you write your stories, write them the way you speak, not the way you write! In this way, you’ll sound more real and more authentic.

Product Stories

When delivering:

• Keep it simple
• Speak candidly
• Be casual
• Avoid “seller talk.” Words like amazing, incredible, unbelievable!
• Keep it brief say, 30-60 seconds

Some additional points to focus on:

How did you hear about Purium?

What products did you start on?

What were the issues you wanted to address? Weight loss, brain fog, energy, bloated belly, hormones, sleep deprivation, athletic performance?

What were your results and in what time frame: For example, “In just one month, I dropped 5 pounds, my energy was off the charts, and I actually slept through the night!”

Top Tip: You can back up your results with before and after photos. You know what they say: “A picture is worth a thousand words.”

Business Stories

With a well-crafted Business story, you can briefly and authentically share what motivated you to join Purium, and how your business is – or will – impact your life, your family’s life, and your lifestyle.  

Now, for some people, as they begin their journey with Purium, they’re not really comfortable talking business because they’re brand new – and haven’t built one yet.

The truth is everyone has a story from day one.  And it revolves around the reasons why you joined Purium. 

Follow this simple outline to craft your Business story:

What do you do and for how long? 

“I’ve been a realtor for 10 years.”

“I’ve been a teacher for 5 years.”

“I’ve been a stay-at-home mom for 3 years.”

What do you like about it? (Let’s use the teacher as an example here.)

“The kids of course.”

“I love making a positive difference for my students.”

“I’ve always loved teaching and mentoring.”

What don’t you like about it?

“The hours are long and keep me from spending time with my kids.”

“The commute each day is exhausting.”

“I’m definitely not paid what I’m worth.”

How will your Purium business make a difference? 

“As I continue to create success with Purium, my plan is to retiree years earlier than I ever thought possible.”

New Business Story:

“I’ve been a teacher for 5 years. And of course, I love the kids. And making a positive difference for my students. And I’ve always loved teaching and mentoring. It’s what I do.

“And yet – the hours are long and keep me from spending time with my kids. I hate the commute. And I’m definitely not paid what I’m worth. It’s my Purium business that will allow me to take charge of my life and retire years earlier than I ever thought possible.

Super Easy!

Getting back to creating confidence in sharing your business story, an easy solution is to earn Fast Start Bonus money because that makes for a great financial story early on.

And as you continue to gain experience, move through the pay plan and create success, your story will evolve to reflect your journey. This evolution of achievement will show proof of concept and become a powerful tool for attracting like-minded individuals excited to join you in the business.

Another solution is to learn and share the stories of your Sponsor and upline leaders.

Top Tip: Sharing other people’s stories is highly credible and compelling.

Company Story

In your Company story, you’ll share a few points of differentiation that compelled you to partner with Purium in the first place and continues to inspire you to share Purium today.

Some company highlights include:

• Co-Founders, Dave Sandoval & Amy Venner with over three decades of experience
• Purium is the manufacturer
• 60-day satisfaction guarantee
• Compostable, plant-based packaging
• Realistic and lucrative compensation plan
• Supportive and caring community
• Ideally positioned for growth in today’s market
• Purium inspires permanent and lasting change

It’s so compelling we like to say, “If you’ve been waiting to make a change, Purium makes it easier than you’ve ever imagined!”

Top Tip: As your business grows, so does the impact of your stories. Continue to refresh and update your stories as you move through the pay plan and evolve as a leader.

Talk to your Sponsor or upline mentor and work together to package all three of your stories. Because Facts Tell and Stories Sell.

MINDEST TRAINING: Are You Blocking Your Gifts? Your Uniqueness Is Your Power presented by 2-Star Crown Carolina

Summary:

This training by 2-Star Crown Carolina Teasdale focuses on identifying and leveraging individual strengths within the company. Carolina emphasizes that recognizing one’s unique gifts, rather than dwelling on weaknesses, is key to success. The training includes a self-assessment quiz to help participants discover their strengths, followed by a discussion on how to utilize these strengths to excel in the Purium Business opportunity. The talk highlights the numerous benefits of Purium’s products and business model, ultimately encouraging participants to embrace their authentic selves and share their gifts with others.

Study Guide:

1. What does 2-Star Crown Carolina Teasdale mean when she says, “Your uniqueness is your power”?
   • “Your uniqueness is your power” means that each individual has inherent talents and qualities that, when recognized and leveraged, become their greatest strength in business and life. Because no one is like you, your authentic self is your greatest asset.
2. What initial struggles did 2-Star Crown Carolina Teasdale face when she first joined the business? How did she overcome them?
   • Initially, Carolina struggled to pronounce the product names and felt stuck because she thought she had to know every little detail before selling. She overcame this by doing “mind work” and realizing she needed to focus on her strengths instead of her weaknesses.
3. What are some of the gifts identified regarding the company’s products?
   • Gifts include the products being organic and pure with no fillers, the focus on gut and cellular health, and the product’s simplicity. They are convenient, delivered to your door, and require no complicated preparation.
4. Besides the product, what other gifts are identified within the company?
   • Besides the products, Carolina identifies the business opportunity as another significant gift, emphasizing the freedom it provides in terms of time, location, and finances and the opportunity to create residual income. It is a “purpose-driven opportunity.”
5. What does 2-Star Crown Carolina Teasdale say about focusing on weaknesses versus focusing on strengths, and how does this affect people in their business?
   • Carolina says that focusing on weaknesses leads to paralysis and stagnation, whereas focusing on strengths enables growth and success. People often get stuck because they focus on what they can’t do instead of leveraging what they are already good at.
6. What are some reasons people might hold themselves back from sharing their gifts?
   • People might hold back from sharing their gifts due to doubt, fear of judgment, external expectations, and the fear of being seen. These limiting beliefs create a barrier between people and their potential success.
7. What is “paralysis analysis,” and how does it relate to sharing gifts?
   • “Paralysis analysis,” as defined by Carolina, is the state of overthinking and hesitating because of focusing on weaknesses rather than taking action. This can lead to missed opportunities and self-sabotage as people wait for the “perfect time.”
8. What are the four categories of personal gifts identified in 2-Star Crown Carolina Teasdale’s quiz?
   • The four categories identified are:
     • A) Heart-centered leader (leading with empathy and connection)
     • B) Magnetic Communicator (attracting people through energy and storytelling)
     • C) Action-Oriented Strategist (focused on results and execution)
     • D) Impact-Driven Visionary (motivated by purpose and long-term impact)
9. What does it mean to be a “servant leader,” and why is it important?
   • To be a “servant leader” means to lift others, help them grow, and recognize their strengths and power. Leaders see the beauty and potential in others and help them move toward that potential.

Terms:

Limiting Beliefs: Self-defeating thoughts or perceptions that constrain one’s potential and actions, preventing personal or professional growth.

Self-Sabotage: The act of undermining one’s efforts, success, or well-being through conscious or unconscious behaviors.

Unique Gifts/Strengths: Innate talents, abilities, or qualities that make an individual distinctive and powerful.

Authenticity: Being genuine, true to oneself, and acting in alignment with one’s values, thoughts, and feelings.

Vulnerability: Willingness to show one’s weaknesses and emotions, which fosters trust and connection with others.

Paralysis Analysis: The state of overthinking or analyzing a situation, leading to inaction or delayed decisions.

Heart-Centered Leader: A leadership style that prioritizes empathy, connection, and building trust with others.

Magnetic Communicator: Someone who attracts and energizes people through their words, storytelling, and energetic presence.

Action-Oriented Strategist: An individual who focuses on execution, taking swift action, and achieving results.

Impact-Driven Visionary: Someone who is motivated by a larger purpose, long-term goals, and making a lasting impact.

Servant Leader: A leadership style that focuses on empowering and helping others grow and succeed.

Paralysis Analysis: The state of overthinking or analyzing a situation to the point of inaction.

FAQ—thought-provoking questions:

1. What is the core message of this training?
   • The central theme is that everyone possesses unique gifts and strengths, and success in business, specifically this opportunity, comes from identifying, embracing, and leveraging those strengths rather than focusing on weaknesses or limitations. This approach encourages authenticity and personal power, leading to better results. The products themselves are also seen as gifts to be shared, providing organic, clean nutrition.
2. What are some common limiting beliefs that hold people back?
   • Several limiting beliefs were identified, including focusing on weaknesses instead of strengths, doubt, fear of judgment, external expectations, trying to fit in a mold, fear of being seen, doubting one’s worth, hesitancy to share for fear of bothering people, perfectionism, overthinking, lack of confidence, or concerns about the business model being an MLM.
3. How can I identify my unique gifts?
   • The training provides a framework to identify your gifts using a four-part quiz focusing on different aspects of self:
     • *Part 1: Understanding and connecting with emotions, attracting and energizing others, taking action, or being driven by purpose.
     • *Part 2: How you relate to others through communication and connection, whether making people feel heard and understood, inspiring through energy, being direct and strategic, or creating community.
     • *Part 3: Your approach to business and strategy. Whether leading from the heart and building relationships first, thriving on sharing a vision, taking action quickly, focusing on results, or focusing on the bigger mission and helping others succeed.
     • *Part 4: Purpose and motivation, with a focus on helping people feel seen, heard, and valued, speaking, inspiring and sharing, achieving goals and building a business, or creating a legacy. The results of the quiz help to identify key strengths as a heart-centered leader, a magnetic communicator, an action-oriented strategist, or an impact-driven visionary.
4. What is the significance of “knowing” versus “nays”?
   • “Knowing” refers to listening to your intuition and inner conviction about the value of your offer and your ability to succeed, while “nays” represent the external or internal doubts and limiting beliefs that can hold you back. When you operate from a place of knowing, external negativity becomes less significant, and rejections simply become “not yet” rather than final no’s.
5. How does the concept of “authenticity” play a role in business success?
   • Authenticity is portrayed as magnetic and a high vibration. It is essential for attracting others, building trust, and connecting with people on a deeper level. By showing up authentically and sharing both your struggles and successes, you provide others the permission to do the same. Also, it is emphasized that trying to replicate someone else instead of embracing one’s unique traits and gifts can hinder business growth.
6. What practical steps can I take to implement my unique gifts in my business?
   • The training encourages you to:
     • Take action and stop overthinking.
     • Share your stories and passion authentically.
     • Engage in more conversations and ask questions.
     • Show up consistently, drink your power shake daily, and invite people to presentations and Zooms.
     • Utilize your voice, understanding it as someone’s medicine.
     • Follow the lead of your upline while adapting strategies for your unique style.
     • Create and focus on income-producing activities.
     • Commit to growth and helping others transform.
     • Be generous with your gifts, sharing information and passing it forward.